EQ Engaged Leads
(Optional Add-On)
Leads that convert faster, with insights to close them.
Who Qualifies as “EQ Engaged”
EQ Engaged Leads are real prospects showing intent and emotional resonance:
- 3+ interactions (opens, clicks, replies) or a direct reply
- Filtered for quality — false/bot opens removed
- Aligned to your Ideal Customer Profile (company profiles/types and job roles set at kickoff)
What You Receive
Each EQ Engaged Lead includes:
- Full contact details (name, title, company, email)
- LinkedIn profile (when available)
- Emotional triggers they responded to — Curiosity, Urgency, Pride, Hope, Frustration, etc.
- Engagement timeline (recent activity snapshot)
Emotional triggers help reps tailor outreach with precision. Instead of guessing what to say, they speak directly to what moves the prospect.
When Leads Start Appearing
- Month 3 onward: EQ Engaged Leads begin appearing once engagement data has matured and been emotionally validated.
- Each lead reflects repeated, verifiable interaction — not one-off clicks or surface-level interest.
- Your lead flow becomes steady and predictable, driven by measured engagement and emotional insight.
How Sales Teams Use Them
EQ Engaged Leads help reps:
- Prioritize high-interaction contacts
- Tailor follow-up using emotional triggers
- Move fast. These are recently engaged prospects
- Skip the cold outreach guesswork and connect with relevance
Pricing
- Flat per-lead fee, agreed during discovery
- Pricing varies based on program scope, targeting complexity, customer Lifetime Value (LTV) and Customer Acquisition Cost (CAC)
- The price range reflects industry benchmarks, where high-quality leads are valued at 1–5% of LTV
- Designed to maintain a healthy LTV-to-CAC ratio
- Unlike generic lists, these leads are emotionally profiled — giving your team not just contact details, but the insights that make outreach convert faster
Quality & Ethics
Exclusive
Once delivered, leads are yours alone
Respectful
Compliant, ISP-friendly outreach with easy opt-outs
Protected
Sent from brand-approved domains/subdomains
Secure
Your data is never shared with other clients
FAQs
Sometimes. If someone books a demo, they count toward your guaranteed demo numbers. If they engage but don’t book, they’re delivered as an EQ Engaged Lead. Once we provide a lead, we remove them from all further outreach. Your team owns the relationship.
We recommend waiting until mid–Month Three. While we filter out false opens and bot clicks. It takes time to build enough genuine engagement to create a reliable emotional profile.
No. We share emotional triggers and interaction counts—not the exact email copy. This protects campaign integrity while giving your team actionable insight.
FAQs
Sometimes. If someone books a demo, they count toward your guaranteed demo numbers. If they engage but don’t book, they’re delivered as an EQ Engaged Lead. Once we provide a lead, we remove them from all further outreach. Your team owns the relationship.
We recommend waiting until mid–Month Three. While we filter out false opens and bot clicks. It takes time to build enough genuine engagement to create a reliable emotional profile.
No. We share emotional triggers and interaction counts—not the exact email copy. This protects campaign integrity while giving your team actionable insight.
We deliver qualified leads who’ve shown real interest in your solution and equip your reps with the insights to close with confidence.